Make use of AI and data tactics to personalize and target your marketing to increase customer retention.The information you require right nowWherever AI is...
Enhancing First-Party Data Collection: Three Strategies for Success
1. Give Viewers Choices During Webinars2. Craft Interactive Content Hubs3. Develop Immersive Virtual Events
In today's digital landscape,...
However, a new survey reveals that people are curious about how their data will be utilized.
Good news, marketers: while customers are concerned about their...
Account-based marketing (ABM) has been used by B2B marketers for more than a decade, but the strategy has recently gained popularity, and this trend...
Today's outbound marketing technologyThe great decouplingDecoupling data, content and decisioningA new model
The increased relevance of omnichannel consumer engagement has an influence across the entire...
